MEF MEDIA LLC

You can pitch them once by email, then by phone or by another email. Don’t overdo if you do you’ll become a pest and producers will not book with you.

1. Having received thousands and thousands of pitches myself over the year, I can tell you length does not matter. What does matter is putting the key information right at the top so the producer can quickly determine if it sounds like a good story or not.

Absolutely… If you know a person working in that industry or producer or show has a particular affection for something then it would make a lot of sense to pitch and mention your show knowledge. It also shows you’re going the extra effort to know a little bit about the show. It will go along way

You should keep it brief… In short. The producer does not have a whole lot of time to talk to people they know, let alone those they do not. Make it short and simple to the point.

Don’t cancel – do everything you can to keep it as is. The producer will have to quickly fill that hole with somebody else. It may not be what they wanted. And that leaves a bad taste in a persons mouth to ever use you in the future. Somethings can’t be avoided, things do happen. But do everything you can to make sure the date you agree to, works.

Wear bright solid colors. No clunky jewelry that could rub against the microphone and don’t overdue with makeup,  you don’t want to look like a clown.

They can’t. Especially if they’re in a studio and they are a little shiny. Powder will take that shine off of it and keep the audience listening to a guest and not looking at the shiny bald head.

You need to arrive early but not so early that the crew was hardly be at work yet. For television arrive 30 minutes ahead of time is fine. For radio follow the call in directions.

Review the bullet points. Don’t write lengthy answers that you’d like to share. If you do you will come off rehearsed and not conversational.  

The morning of the show is very busy… You may be one of seven different guests on the show that day if you are too needy that will not be good.

Yes! I have extensive experience in media relations.

There are 8 primary types of media relations and I can help you with all of them: General Media Relations, Strategic Communications, Community Relations, Public Affairs, Internal communications, Online and social media communications, Crisis communications, and Social responsibility.

The best time to send a press release is between 10 am and 2 pm—this is when editors open about one-third of all the emails they’ve received. Early mornings are less effective: open rates drop to 20.5% between 6 and 10 am.

When responding to media alerts, always do as the journalist has asked. If they ask you to email a particular address, do so. Don’t seek out their number and call or email incessantly. This is a sure-fire way to irritate them.

If you don’t have a digital press kit, journalists can email you for more information. But, journalists are busy, and if you don’t make it easy for them to find the information they’re looking for, they’ll look for it somewhere else.

To start, here’s what usually goes in a company press kit: Company details. Start with the essentials: a detailed company description, brand guidelines, high-resolution images & logos. You can also include relevant numbers or fact sheets in your corporate media kit.

First and foremost, Product demonstrations. Product demonstration videos are among the most popular types of how-to videos. In a product demo, you can showcase essential features and functionality, including proprietary solutions your brand has created.

Yes. Audience is absolutely the most important factor when choosing a social media platform. Nothing else really matters, not even size, if your audience isn’t active on the channel. Facebook, for example, has more active users than any other network, but if your audience hangs out on Snapchat, that’s where you need to be.

Yes! TV is one of my specialties. Lets talk!

Yes! Speaking at events is one of my specialties. Lets talk!